What's So Great About Jimmy Choo's Shoes?
You've heard them raved about on Sex and the City, and in a hundred chick-flick and chick-lit locations. Celebrities wear them. Wealthy and not-so-wealthy shell out hundreds of dollars for a pair, even last season's pair. What is so great about Jimmy Choo shoes that they've created a cult following?
Jimmy Choo is a real person. Of Chinese descent but born in Malaysia, he discovered an artist's love for fashion at a young age and moved to London to attend the famous Cordwainers Technical College (now part of the London College of Fashion), an education he funded by working as a janitor in a shoe factory. He began his business making shoes by hand, to order or by commission – just as many artists start out – and was blessed by capturing the attention of such career-makers as Princess Diana. Though he makes shoes for off-the-rack sale now, he still upholds the same high standards of his early days. Qualities of Jimmy Choo shoes often cited by customers include the following.
Quality: Jimmy Choo shoes are handmade from the best possible materials. With his long history of custom-making shoes for his customers, Choo is very skilled at creating shoes that fit comfortably and well while still looking beautiful. All materials, whether man-made or natural, are chosen specifically for quality and durability, so that your Jimmy Choo shoes last you more than just the one season.
Color: Jimmy Choo shoes eschew the usual bland colors: black, grey, white, tan. Instead, they are vibrant with color - iridescent man-made materials vie with teal-died leathers, vivid fuschia silk, and deceptively simple greens. Yet the brilliant colors are carefully chosen to blend well with the season's prevailing colors and designs, so that colors that one would expect to clash actually complement perfectly.
Sexy: Jimmy Choo is renowned for four-inch heels and barely-there straps on his shoes. It is difficult for women to find shoes that are both comfortable and sexy, but these shoes manage to fit the bill.
Style: From half-boots to sandals, flats to four-inch heels, Jimmy Choo shoes suit nearly every fashion need, taste, and style. If you need shoes for a wedding, a hot night out, or a conservative work suit, you'll be able to find a Jimmy Choo style that suits. Even better, they are always chic and in the last decade harmonizing handbags from his collection have been making it even easier to choose Jimmy Choos.
You'll see Jimmy Choo shoes literally everywhere. Nicole Kidman and Gwyneth Paltrow are some of the current celebrity fans of his footwear, and a number of Jimmy Choo shoes hit the red carpet every year at the Oscars, the Grammys, and any other celebrity award show you can name.
The only question left, then: will your feet meet the comfort and style of Jimmy Choo shoes? Be warned: one pair can result in lifelong addiction.

